Writing Process Like Process Practicing Tennis - 995 Words

Writing process like process practicing tennis. For me, when I began to study English, Writing is too difficult, and I don t know how to write the essay on strong ideas, and well organize. It looks like I play tennis. When I wrote the essays or played tennis, I usually did what I want and what I think that I didn t think about how to write a good essay or do to become a better good player. To become a good writer, I have to practice, learn others, and research important information to support writing. A good essay must have good organize, strong ideas, and the ideas have to support the main ideas. Playing tennis too, good players need to go through practicing process, it has basic techniques that every player have to complete to become a good player. Writing process has been as similar as the process of practicing tennis, they need practice, learn from others, and look for new things to improve all writing and tennis. In WR 121 this term I have learned many things such as summary articles, evaluation, and response essays or articles, but the most challenging is writing response essay. I realize that the writing process like playing tennis process. In research essays, I have to do a lot of research papers to find important credible and important sources that could be response my topic. I researched many subjects, and I felt interesting to respond to other author s ideas. Before I answered the ideas of the authors, I spend the time to read many articles, and then I choseShow MoreRelatedEssay on A Methodology to Teaching Writing2030 Words   |  9 PagesA Methodology to Teaching Writing I believe that achieving success in teaching very different aspects of life may still combine similar processes. My life in high school was very similar to the lives of many other students in that it revolved around two things: sports and school. My sport of choice was tennis and my favorite academic area was English. 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According to the Oxford English dictionary the term practice is defined as, â€Å"repeated exercise in our performanceRead MoreGdfhfh4008 Words   |  17 PagesCREATIVE WRITING: is any writing that goes outside the bounds of normal  professional,  journalistic,  academic, or  technical  forms of literature, typically identified by an emphasis on narrative craft, character development, and the use of literary  tropes. Due to the looseness of the definition, it is possible for writing such as  feature stories  to be considered creative writing, even though they fall under journalism, because the content of features is spec ifically focused on narrative and characterRead MoreYouth Sports Coach Better Understand Children s Learning And Performance Skills2390 Words   |  10 Pagesbetter understand children’s learning and performance skills in relation to their given sport. 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The role of engineers in policy making Free Essays

string(50) " and safety at the beginning of the design class\." Policies target jobs. Policy sets forth an apprehension through regulations that govern a state of affairs necessitating declaration. It is created in both domestic and international kingdoms as public policy, with ends of promotion in mark countries such as instruction, wellness and public assistance, defence, and in-migration. We will write a custom essay sample on The role of engineers in policy making or any similar topic only for you Order Now While these may be readily accepted as longstanding issues in humanity, with continuing recognition of their being and on-going outgos of monies toward proposed solutions, we must inquire why our policies do n’t give us coveted consequences. At a national degree, certain political procedures exist to guarantee that democratic engagement in policymaking exists and this typically occurs â€Å" inside nation-states † ( Stone 2008:23 ) . While critical analysis reveals restrictions to the procedure, there is no such procedure in making international policy. Nanz and Steffek ( 2004 ) remark that â€Å" International administration is distant from citizens, its processs are opaque, and it is dominated by diplomats, administrative officials and functional specializers. † Stone ( 2008:24 ) farther claims that this restriction â€Å" has incapacitated critical thought. † Functional specializers advise diplomats and administrative officials as to the range and comprehensiveness of a given societal job. Horowitz ( 1979:1 ) called them, societal scientists, as â€Å" bookkeepers of the psyche. † They collect informations, proctor advancement, and evaluate consequences to suggest a theory that supports the ir research and probe. They do so in as non-partisan an attack as possible because the strength of their statement is from their rational neutrality ( Stone 2001 ) and assumes the interlingual rendition of the job is right ( Ricoeur 2006:11-29 ) . This positive attack is reinforced by an â€Å" operational codebook for making societal scientific discipline work within a governmental context † ( Horowitz 1979:6 ) . It has been observed during past legion old ages that the consecutive enlargement of the radio communicating and printing imperativeness, have enabled the omnipresent formation, defining, and distribution of information. As a consequence of such advancement, the aptitude for world-wide engagement in determination devising in political relations and other Fieldss has grown to an extraordinary degree, as has the chance for heightening the quality of life. Nowadays, the new universe of vigorous communiqu A ; Atilde ;  © lies before us and it has all been made likely by the ability, endowment, and devoted work of scientists and applied scientists. The key is to develop and use such ability to reason the fate. Soon, we are come ining in a new epoch of distributed intelligence in which information and cognition is available anyplace to any individual at any clip. In this epoch, information, duty and power moved off from centralized control to the person. Within this position, scientists and applied scientists play a drastic function. Our construction of preparation and instruction must therefore prepare future technology and scientific discipline professionals to shoulder lifting duties and pattern lifting chances. Engineers played a drastic function in technology field by enabling the Industrial Revolution and information age. Furthermore, it is apparent that technological invention is the key to economic growing and wealth creative activity in any state. Harmonizing to the study of National Science Boar and U.S. Council of Economic Advisors, technological revolution has boost up the economic growing by one tierce over the past 50 old ages. Harmonizing to the celebrated economic experts, Peter Drucker, â€Å" wealth is an information building, a human activity that can capitulate both invention and productiveness † . Knowledge maps to duties we already cognize how to make can hike efficiency, while cognition pattern to errands that are new and different is freshness, the procedure of crafting new concerns and administer new services and merchandises to multitudes. The true energy of a state lies in its human capital, peculiarly its technology labour force. Engineers develop new merchandises and procedure and trade and administer new systems for civil fabrication, substructure, information direction, wellness attention bringing, computing machine communications, and others. In common, applied scientists put all their cognition and experience to work for society and help the private sector ‘s latent to craft occupations and wealth for the multitudes. To boom and shore up up richness, applied scientists must show more than first rate scientific and proficient expertness. In a increasingly more competitory universe, applied scientists aid us to do valuable and right determinations about puting immense sum of money, human resources and clip towards common ends. Engineers are the individual who knows how to execute right undertakings at right clip every bit good as knows the right undertakings to execute. For case, applied scientists are able to work in squads and posses good communicating accomplishments. Furthermore, they are resilient, adjustable and flexible. Engineers chiefly focus on the busying a systems attack in their occupation to do correlativity within the model of political, economic, environmental, ethical, and international considerations. Another common illustration is innovation procedure as illustrated by Drucker, i.e. bring forthing and giving from new things contrary to efficiency which implies merely building bin g things more proficiently. On the other manus, the ether of technology is mixing all cognition for some purpose. Engineers as societies â€Å" maestro planimeters † must offer direction in the synchronised and synergistic class of invention and wealth formation. Furthermore, the applied scientist must be able to work across legion diverse Fieldss and subjects and do the associations that will escort to subterranean penetration, more advanced elucidation, and acquiring things completed. Presents, it is revealed that technology pupils spend most of their profession managing with the challenge vastly diverse from those experienced by applied scientists in this new epoch. The rational capablenesss of the hereafter applied scientists will spread out vastly beyond the conventional scientific discipline focused preparation that has portrayed technology tutoring since Second World War. 634 There are certain factors that contribute drastically to this new push, which include worldwide commercial completion which involves the technology employment and industrial organisation chances offered by intelligent engineering normally known as eclectic which is continuously altering occupation environment naming for acute interpersonal accomplishments and lifting apprehension of the demand to put wellness, environment, and safety at the beginning of the design class. You read "The role of engineers in policy making" in category "Essay examples" Engineers gained mathematical and scientific accomplishments which are considered compulsory for their occupation success. As most of the technology professionals are equipped with the following capablenesss they can execute an outstanding occupation in policy devising for the major Fieldss of the state. These capablenesss are: * Plan in order to run into dependability, safety, and environmental, operational, cost and care aims. * Recognize merchandises i.e. goods or services. * To craft or explicate, manage and continued intricate systems. * Comprehend the physical physique and the industrial, political, economic, societal and international position within which technology is experienced. * Participate and grok the research procedure. * Possess the rational capablenesss needed for larning throughout the whole life. Technology is all approximately practical job work outing in the altering physical universe utilizing proficient, scientific and concern accomplishments. The realistic nature of technology signifies that technology expertness and advice is of important value in explicating a policy and present different countrywide undertakings. For case the desire for technology advice is peculiarly relevant in the field of clime alteration. The biggest trial presents to any authorities is explored for grounds for clime alteration alternatively of explore for resources to hedge its progress and palliating its consequence that is the issue of technology and engineering. Furthermore, crafting professional judgements about the feasibleness of any national undertaking is an built-in portion of the technology preparation. It is become clear that technology advice in policy devising can be a critical in many policy countries. Government has consulted many applied scientists for different countries for policy devising like critical national substructure, Rescue operations, and Energy sectors. Many Government and research institute together with the joint coaction started new ventures to advance different invention and research of energy undertakings for case undertakings where technology is the bosom of the scheme of the Government for heading towards a C impartial economic system. Furthermore, in the recent few old ages, there is a turning support for applied scientist ‘s function in policy devising by the Government every bit good as in private sectors. One of the premier grounds for the lifting demand is that most of the policy shapers are of the sentiment that Engineers possess necessary expertness and accomplishments in the development of natural resources to run into national marks and tests. Furthermore, most of the applied scientists are adept in direction of appraisal and hazard of the technological elucidation to trials like security of energy supply or clime alteration which serves as a necessary portion of good and effectual policy devising. Government is doing immense assignment of applied scientists in public sector to turn its economic system swimmingly. Such assignment would besides travel a important manner to guarantee that technology is decently corresponded to Government and that the desires and parts of applied scientists are dealt wi th by Government in a strategic manner. Most of the policy shapers are of the sentiment that applied scientists who are best qualified should put finest pattern in technology advocate for the Government. Just like a Chief Scientific Adviser is needed for the scientific discipline policy in a section of the Government, likewise technology expertness is needed to explicate a best possible technology policy. Furthermore, Government has besides recognized the significance of applied scientists in policy devising. Many policy shapers believed that suited gratitude should be given to Engineering and Technology in the policy formulating process. The applied scientists has to execute assorted occupations in policy devising procedure as it must be guarantee that their advice has sufficient capacity existed to run into states need. Engineering is non limited to civil service as its capacity and range of work is far more than civil technology. Furthermore, it is recommended that Government needs to be a wise patronage for technology services and advice when it receives. This means that Government should engage such staff for policy devising procedure that understand and measure their best technology advice. Furthermore, such staff should lend with groundss and assess proficient grounds to assorted sectors. Evidence based policy in chief countries such as low C conveyance, energy supply and clime alteration. Such marks and ends in these countries are accomplishable merely if the input of the policy advisors peculiarly technology advises has a clear apprehension of the needed grounds of the given field. China is still a underdeveloped state and it fleetly building itself, factually, and applied scientists are extremely valued in such state. Furthermore, the advancement of Japan lies in a fact that it has conventionally a really strong technology base. It develop itself after the war through high tech technology industries wh ich consequences in a strong economic system of Japan. No uncertainty that bulk in the bing epoch has been enormously attracted towards fiscal services but still both Government value applied scientists and gives them high topographic points to work in policy devising procedure. Engineers can play a drastic function in the recovery of economic system through good policy devising. Engineering and economic recovery sounds two different Fieldss but is closely related with each other with a broader position. Professional applied scientist ‘s occupations are non limited to planing and edifice things that resolve practical issues in the echt universe. Engineering is a much broader term and the range of applied scientist is far more than civil service. Most of the major challenges of the state every bit good as the Earth are handiness of energy at cheaper rate, security issues, clime alteration and H2O handiness are the cardinal issues that needs expertness of applied scientists to repair them. Government needs applied scientists to work closely that represent different subdivisions of technology. However, in wider position, technology community, with a collaborative association of more than 400,000 qualified professional people has late felt that they are to some extent undervalued by policy shapers and politicians voyaging the economic system. Some of the policy shapers nevertheless revealed that technology advice in policy devising procedure are wholly helpful in the station industrial economic system. They believed that the hereafter of the state economic system is predominately in service industries peculiarly in technology industry and fiscal sector. A recent study of technology council revealed that they have found technology field as one of the greatest strength of the economic system and were delighted to happen out that applied scientists are immensely considered internationally more than their places. Furthermore, it is observed that the state failed to utilize its technology lineage to confront the economic challenges coming down line. Gradually the Government took drastic stairss to engage applied scientists in different sections of the Government machinery peculiarly in policy devising to hike up the economic system. Mentions: Horowitz, Irving L. 1979 Constructing Policy: Dialogues with Social Scientists in the National Political Arena. New York: Praeger Publishers. Nanz, Patrizia and Jens Steffek 2004 Global Governance, Participation and the Public Sphere. Government and Opposition 39 ( 2 ) :314-335. Ricoeur, Paul 2007 Reflections on The Just. Chicago: The University Chicago Press. Rock, Deborah 2001 Policy Paradox: The Art of Political Decision-Making. New York: W. W. Norton. How to cite The role of engineers in policy making, Essay examples

Why Im Becoming a Drum Major Essay Example For Students

Why Im Becoming a Drum Major Essay The reason why I want to be drum major is that I want to change the band for the better and improve how the band acts, marches, and to show how the band can feel like one tight family like it has before. I feel that I have the experience to become drum major because of JROTC. They have taught us how to become leader in the organization and how to treat others. Their goal was to make young people to become better citizens in society. My mind if I become drum major is to make everyone better than who they were yesterday. We will write a custom essay on Why Im Becoming a Drum Major specifically for you for only $16.38 $13.9/page Order now As long as you know how to fix your mistake, then the past is useless and the future is what you decide. In JROTC, they showed how we can help society change for the better socially and mentally. Like marching for example. In JROTC, they showed us true basics on how to march step by step and then later on in the year, they let us march right away because we know mentally we can march. That is the same idea I would use if I became drum major. I would make sure they know the basics, then later on when they have the basics down, we can move on to different types of marching. JROTC helped me out a lot in vocal commands. In JROTC, they break our shyness shells and teach us how to use our command voice. Without clean communication, the members of the band will not get the command and we will waste time going back and doing it all over again. Last JROTC taught how to deal with students. They taught us to encourage them while they are well behaved, make sure they are focused to the task at hand, and they make sure they are accountable to both them and to their peers. Without JROTC teaching me all of these things, I might not have the confidence to write this paper and even audition for drum major. Another reason why I feel like I should be drum major is because I want to change the band for the better and to make one family again. As the years go by, the students feel like they can do what they want to do. I can help by maintaining the mind set to keep focused on the task at hand and also joke around as well at the right time. I can make sure the section leaders are doing their job by keeping their section accountable of each other. I can make sure everyone is trying the absolute best on their marching. I can make sure when the band is off task I can always make the band regroup and focus on the task. I can make the entire band make sure that they know their music and spots. Lastly I can make the band feel like they are always comfort with everyone and make we all act as a family. With the skills I have, I feel like I can be drum major. I have pride, dedication, motivation, respect, and being honorable to all band members. I feel that I should be drum major because I know I have what it takes to become a leader and truly become drum major.

Draft, Develop, and Organize a Descriptive Paragraph

Draft, Develop, and Organize a Descriptive Paragraph Once you have settled on a topic for your descriptive paragraph and collected some details, youre ready to put those details together in a rough draft. Lets look at one way of organizing a descriptive paragraph. A Three-Step Method for Organizing a Descriptive Paragraph Heres a common way of organizing a descriptive paragraph. Begin the paragraph with a topic sentence that identifies your prized belonging and briefly explains its significance to you.Next, describe the item in four or five sentences, using the details that you listed after probing your topic.Finally, conclude the paragraph with a sentence that emphasizes the personal value of the item. There are various ways to organize the details in a descriptive paragraph. You may move from the top of the item to the bottom, or from the bottom to the top. You may start at the left side of the item and move right, or go from right to left. You may start with the outside of the item and move in, or go from inside to out. Choose the one pattern that seems best suited to your topic, and then stick to that pattern throughout the paragraph. A Model Descriptive Paragraph: My Tiny Diamond Ring The following student paragraph, titled My Tiny Diamond Ring, follows the basic pattern of topic sentence, supporting sentences, and conclusion: On the third finger of my left hand is the pre-engagement ring given to me last year by my sister Doris. The 14-carat gold band, a bit tarnished by time and neglect, circles my finger and twists together at the top to encase a small white diamond. The four prongs that anchor the diamond are separated by pockets of dust. The diamond itself is tiny and dull, like a sliver of glass found on the kitchen floor after a dishwashing accident. Just below the diamond are small air holes, intended to let the diamond breathe, but now clogged with grime. The ring is neither very attractive nor valuable, but I treasure it as a gift from my older sister, a gift that I will pass along to my younger sister when I receive my own engagement ring this Christmas. An Analysis of the Model Description Notice that the topic sentence in this paragraph not only identifies the belonging (a pre-engagement ring) but also implies why the writer treasures it (. . . given to me last year by my sister Doris). This kind of topic sentence is more interesting and revealing than a bare announcement, such as, The belonging I am about to describe is my pre-engagement ring. Instead of announcing your topic in this way, focus your paragraph and gain the interest of your readers with a complete topic sentence: one that both identifies the object youre about to describe and also suggests how you feel about it. Once you have introduced a topic clearly, you should stick to it, developing this idea with details in the rest of the paragraph. The writer of My Tiny Diamond Ring has done just that, providing specific details that describe the ring: its parts, size, color, and condition. As a result, the paragraph is unifiedthat is, all of the supporting sentences relate directly to one another and to the topic introduced in the first sentence. You shouldnt be concerned if your first draft doesnt seem as clear or as well constructed as My Tiny Diamond Ring (the result of several revisions). Your aim now is to introduce your belonging in a topic sentence and then draft four or five supporting sentences that describe the item in detail. In later steps of the writing process, you can focus on sharpening and rearranging these sentences as you revise. NEXT STEPPractice in Organizing a Descriptive Paragraph REVIEWSupporting a Topic Sentence with Specific Details ADDITIONAL EXAMPLES OF WELL-ORGANIZED DESCRIPTIONS Model Descriptive ParagraphsModel Place Descriptions: Four Descriptive ParagraphsJoseph Mitchells Place Description: McSorleys SaloonWillie Morriss Descriptive Narrative RETURN TOHow to Write a Descriptive Paragraph

55 Motivational Writing Quotes from Famous Authors - Freewrite Store

55 Motivational Writing Quotes from Famous Authors - Freewrite Store Sometimes, the hardest part of writing is simply getting started. Whether you’re taking your first dip in the story-telling pool, or you’re opening a fresh, blank document after finishing your last project, that empty page can be a little daunting. So, to help combat those moments of doubt, here are some quotes from professional authors and artists who have been right where you are now, and who know exactly how you feel. First, you just have to start 1. "Start writing, no matter what. The water does not flow until the faucet is turned on." -  Louis L’Amour 2. "Get it down. Take chances. It may be bad, but it's the only way you can do anything really good." -  William Faulkner 3. "The first draft is just you telling yourself the story." -  Terry Pratchett 4. "You don’t start out writing good stuff. You start out writing crap and thinking it’s good stuff, and then gradually you get better at it." - Octavia E. Butler 5. "Start before you’re ready." -  Steven Pressfield 6. "You can always edit a bad page. You can’t edit a blank page" -  Jodi Picoult 7. "You can’t wait for inspiration. You have to go after it with a club." -  Jack London 8. "I have never started a poem yet whose end I knew. Writing a poem is discovering." -  Robert Frost 9. "If there's a book that you want to read, but it hasn't been written yet, then you must write it." -  Toni Morrison 10. "I'm writing a first draft and reminding myself that I'm simply shoveling sand into a box so that later I can build castles."   - Shannon Hale 11. "I get a lot of letters from people. They say, "I want to be a writer. What should I do?" I tell them to stop writing to me and get on with it." -  Ruth Rendell Then, keep going! 12. "First, find out what your hero wants, then just follow him!" - Ray Bradbury 13. "The greatest part of a writer’s time is spent in reading, in order to write. A man will turn over half a library to make a book." -  Samuel Johnson 14. "Writing a novel is like driving a car at night. You can only see as far as your headlights, but you can make the whole trip that way." -  Ã‚  E. L. Doctorow 15. "To produce a mighty book, you must choose a mighty theme." -  Herman Melville 16. "Tell the readers a story! Because without a story, you are merely using words to prove you can string them together in logical sentences."   - Anne McCaffrey 17. "Description begins in the writer’s imagination but should finish in the reader’s." -  Stephen King 18. "No tears in the writer, no tears in the reader. No surprise in the writer, no surprise in the reader." -  Robert Frost 19. "If you want to be a writer, you must do two things above all others: read a lot and write a lot." - Stephen King 20. "Close the door. Write with no one looking over your shoulder. Don’t try to figure out what other people want to hear from you; figure out what you have to say. It’s the one and only thing you have to offer." - Barbara Kingsolver 21. "Never write anything that does not give you great pleasure. Emotion is easily transferred from the writer to the reader." -  Joseph Joubert Editing is vital 22. "My own experience is that once a story has been written, one has to cross out the beginning and the end. It is there that we authors do most of our lying." - Anton Chekhov 23. "The most valuable of all talents is that of never using two words when one will do. " - Thomas Jefferson 24. "When your story is ready for rewrite, cut it to the bone. Get rid of every ounce of excess fat. This is going to hurt; revising a story down to the bare essentials is always a little like murdering children, but it must be done."   -  Stephen King 25. "It is perfectly okay to write garbage as long as you edit brilliantly." -  C. J. Cherryh 26. "Half my life is an act of revision." -  John Irving 27. "Writing without revising is the literary equivalent of waltzing gaily out of the house in your underwear." -  Patricia Fuller 28. "Write your first draft with your heart. Rewrite with your head." -  Mike Rich 29. "So the writer who breeds more words than he needs, is making a chore for the reader who reads." -  Dr. Seuss 30. "You write to communicate to the hearts and minds of others what's burning inside you, and we edit to let the fire show through the smoke." -  Arthur Plotnik 31. "Anyone and everyone taking a writing class knows that the secret of good writing is to cut it back, pare it down, winnow, chop, hack, prune, and trim, remove every superfluous word, compress, compress, compress..." -  Nick Hornby 32. "When you write a book, you spend day after day scanning and identifying the trees. When you’re done, you have to step back and look at the forest."   -  Stephen King Don’t lose your sense of humor 33. "It took me fifteen years to discover I had no talent for writing, but I couldn’t give it up because by that time I was too famous. " -  Robert Benchley 34. "There’s no such thing as writer’s block. That was invented by people in California who couldn’t write." - Terry Pratchett 35. "Outside of a dog, a book is man’s best friend. Inside of a dog, it’s too dark to read." -  Groucho Marx 36. "I love deadlines. I like the whooshing sound they make as they fly by." - Douglas Adams 37. "If my doctor told me I had only six minutes to live, I wouldn't brood. I'd type a little faster." - Isaac Asimov Believe in yourself 38. "If you have no critics, you’ll likely have no success." -  Malcolm X 39. "If you can tell stories, create characters, devise incidents, and have sincerity and passion, it doesn’t matter a damn how you write." -  Somerset Maugham 40. "And by the way, everything in life is writable about if you have the outgoing guts to do it, and the imagination to improvise. The worst enemy to creativity is self-doubt." -  Sylvia Plath 41. "If the book is true, it will find an audience that is meant to read it." -  Wally Lamb 42. "I went for years not finishing anything. Because, of course, when you finish something you can be judged." -  Erica Jong 43. "Believe in yourself! Have faith in your abilities! Without a humble but reasonable confidence in your own powers, you cannot be successful or happy." -  Norman Vincent Peale 44. "If I waited for perfection, I would never write a word." -  Margaret Atwood 45. "Whatever course you decide upon, there is always someone to tell you that you are wrong. There are always difficulties arising that tempt you to believe your critics are right. To map out a course of action and follow it to an end requires some of the same courage that a soldier needs. Peace has its victories, but it takes brave men and women to win them. " - Ralph Waldo Emerson 46. "Difficulties mastered are opportunities won." -  Winston Churchill 47. "Ignore all hatred and criticism. Live for what you create, and die protecting it." -  Lady Gaga Remember, being a writer is awesome 48. "You can make anything by writing." -  C.S. Lewis 49. "The true alchemists do not change lead into gold; they change the world into words." -  William H. Gass 50. "Imagination is everything. It is the preview of life’s coming attractions." -  Albert Einstein 51. "Words are our most inexhaustible source of magic." -  J. K. Rowling 52. "A bird doesn’t sing because it has an answer; it sings because it has a song." - Maya Angelou 53. "I must write it all out, at any cost. Writing is thinking. It is more than living, for it is being conscious of living." -  Anne Morrow Lindbergh 54. "I write to give myself strength. I write to be the characters that I am not. I write to explore all the things I’m afraid of." -  Joss Whedon 55. "I can shake off everything as I write; my sorrows disappear, my courage is reborn." -  Anne Frank Do you have a favorite quote about writing? If so, share it in the comments below!      About the author: Claire Wilkins is a freelance copywriter and editor from New Zealand. She loves to write about travel, health, home, and proper punctuation. After a career in financial services spanning almost three decades, Claire left the corporate world behind to start Unmistakable - her writing and editing business. She creates website copy, blogs, and newsletters for creative agencies and small businesses, and  specialises  in polishing existing content until it shines. In her spare time, Claire enjoys cloud-spotting, singing in the car and editing video.

Delivering Marketing Programs Essay Example | Topics and Well Written Essays - 1000 words

Delivering Marketing Programs - Essay Example In such a way, Red Bull began targeting and specifically marketing to key demographics by sponsoring different types of extreme sports and buying marketing space with regards to those activities that were primarily watched or engaged with by their demographic target. Such an inexpensive approach allowed the brand to position itself effectively with regards to rapidly gaining market share in integrating with this specific demographic around the globe. With respect to how this target market has changed over time, it has not. This represents both a positive and a negative for the Red Bull brand due to the fact that it present situation in which they are continuing to speak to the specific needs and tastes of their target audience; an activity that they have a great deal of experience in performing. However, this also represents a drawback due to the fact that there are a limited number of individuals within this particular demographic to which Red Bull can integrate and hope to sell the ir product (Barnett, 2013). As such, continuing to integrate with the same demographic as a means of targeting further sales is something of a lost cause. Conversely, the competition is positioned more along the traditional lines of marketing and brand imagery. The likes of Coca-Cola and Pepsi Co. have sought to exclusively promote and market key entries within the energy drink market by the traditional means of massive amounts of advertising and high costs of market entry (Red Bull, 2012). This necessarily places Red Bull at something of a strategic advantage due to the fact that the competition is continuing to integrate with very costly and prohibitively limited means of product integration with the demographic in question; thereby limiting their total probability and producing the levels of threat that they pose to Red Bull. Part 2: As has been stated previously, Red Bull did not initially seek to engage a costly marketing scheme as a means of promoting their beverage lines. Ins tead, they chose to sponsor key events and sporting activities that were regularly viewed in a positive light by their potential customers (Red Bull, 2013). However, as Red Bull’s fortunes of changed, they have been able to integrate with a higher degree of profitability and have been able to engage in celebrity marketing in the same means that much more powerful firms have done the same. In such a manner, as one might expect, Red Bull has been promoted and endorsed not necessarily by celebrities, but by sports stars. More specifically these sports stars cannot be understood upon the traditional lines of sports stars such as football players, basketball players, baseball players etc (Mortimer, 2012). Rather, they are extreme sports athletes that continue to engage with the brand image that has been discussed above. In such a manner, a few of these celebrity endorsers include the following: Blake Girffin, Rajon Rando, Reggie Bush, Shaun White, Bubba Stewart, Dallas Friday, Cas ey Kahne and Brian Vickers (Gorse, Chadwick, & Burton, 2010). This strategy, described above, has been extraordinarily beneficial to Red Bull as a means of continuing to int

Mobile Phones Development Essay Example | Topics and Well Written Essays - 750 words

Mobile Phones Development - Essay Example Contrary to digital standards, in 1G, the voice is merely modulated to frequency equal to or above 150 MHz (Organization for Economic Co-operation and Development, 36, 2000). Following 1G was 2G or second generation, which was more efficient than 1G in three important ways. First, as mentioned before, 2G worked on digital signals rather than analog signals. Second, the 2G system s were far more effective then analog in that they allowed for way higher levels of penetration. Finally and most importantly, 2G brought with it, data service beginning from SMS messaging. Next comes the third generation or 3G, which refers to standards specified by ‘International Mobile Telecommunications’' (Hamill & Lasen, 41, 2008). This evolved version offers services like wide-area wireless, mobile internet, video calls, and mobile TV. According to IMT conditions, 3G system provides minimum 200 Kbits/s data rate (Organization for Economic Co-operation and Development, 36, 2000). Current rel eases of this generation of mobile phones provide broadband access to other accessories like laptop and smart phones. A study of this progressive change in the industry reveals that a new generation of mobile phone appears every ten years. Each generations brings with it new bands of frequency, faster data rates and irrevocable transmission technology. Currently, WiMAX is considered the 4G or fourth generation of the mobile phone industry (Harper & Buress, 119, 2008). This newest update promises IP based mobile broadband to laptops and smart phones, gaming and streamed multimedia. â€Å"Mobile phones have undoubtedly revolutionized the communication industry in every possible way† (Hamill & Lasen, 41, 2008). Gone are the days when people would wait endlessly for someone to return to their homes to talk to them. Mobile phones today bring everyone together, connecting everyone to the virtual world of information, day in and day out. One way mobile phones have affected telecommu nications is that no one now uses telephones. Although marketing research analysts do not agree that rapid growth in mobile industry will result in collapse of landline usage, there is a little reason to believe otherwise. One reason for disagreeing is the expanding growth of VoIP, Skype, and Google voice over the past few years. For instance, Australia witnesses the growth in VoIP market by 3% a month (Harper & Buress, 119, 2008). VoIP attracts this large number of market because of the same service of conventional landlines offered at reduced costs. Many people argue that connection of phone to internet is not smart enough since call drops every time the connection fails. However, the modern fiber-optic internet provides more than 95% efficiency, which makes the connection quality equal to that offered by traditional landlines (Harper & Buress, 119, 2008). The increase in drop of landline usage has an important implication. Since there is no one centralized directory for mobile ph one numbers, the risk of harassing-on-phone and violation of privacy increases. This also comes down as a bane for telemarketers who now find it difficult to get through o potential customers since the caller ID’s are available in most cell phones. Another way in which mobile phones has affected communication industry is through its ability to bring everything together under one roof. Mobile phones are a blend of TV, laptop, tape recorder, IPod, camera, video recorder (Horst & Miller, 30, 2006). Instead of carrying all these gadgets separately, all one needs